Completely agree with the points on continuous learning and focus. Two simple things that are so hard when "real life" happens.

I'm never sure about getting free media attention... Jeff Bezos used it to great advantage in the early days of Amazon.

One wonders whether the rules are different if you chasing the broader market like Amazon or a few specialized clients like Luminar. — Join my private newsletter and I’ll give you free access to my short video course on how to make more profits by not competing